Tribute to the fashion and beauty in the world : a journey across the four continents




With Cristina Egger

Firenze Palazzo Gaddi : June 18th. h.18.00

Emerging Italian and international designers.

Glamorous fashion evening

discovering the look of Japan , India, Europe and Africa.

Finger Food with art installation by Cristiano Petrucci and DJ sets

Florence, June 2014 

A glamorous evening to celebrate fashion, new trends and beauty on four continents.

Amsterdam Fashion TV due to its strategic synergy with the Camera Italiana Fashion Buyers is going to show the creations of some of the best italian and international  young emerging fashion designers.

To emphasize it all more, HM Makeup will perform a fashion performance through their hairstyles and makeup showing the trends related to four continents, all this during an exclusive cocktail – finger food.

Fashion Frames is now in its second edition. The event was conceived and organized by Christine Egger that during the next Pitti Uomo 86 (17th – 20th June 2014 ) will propose in Palazzo Gaddi, in the heart of Florence, a journey into the world of beauty, with all its variations and contamination of styles.

After twenty years of experience with presenting new Italian and Dutch talents, Cristina Egger and Amsterdam Fashion Tv will present these designers during the most important trade fair in Europe: after the success of the first edition in January 2014 Amsterdam Fashion TV decided to become official partner and to sponsor the event ( first in a series of international projects ) presenting Karmaloog Design and others, launching the designers especially in the Northern Europe and England’s Market.

The event is scheduled for Wednesday, June 18th , during the second day of the Pitti Uomo fashion venue in Florence, from 18.30 to 22.30. Location of the event will be Palazzo Gaddi (via del Giglio), home of the Boscolo Hotel, and its charming frescos in the Giordano’s hall.

I twill be here that 10 designers and stylists will show to fashion enthusiasts, journalists, bloggers and members of the Florentine jet -set their creations of fashion (clothing, jewelry, accessories, make-up ) in a setting inspired by the official PITTI’s theme  “PING PONG”

Furthermore space will be for music, with live music and DJ performances and art: the international Artist Christian Petrucci will present its sculptures made from thousands of ping pong balls that light up with LED lights. A very clear choice, a “breaking” element to mark the contrast between the modernity of ping pong tables – where models and guests can have friendly matches – in the classic saloon with frescos from Giordano from the ‘500.

Between the new talents at Fashion Frames there will be: clothes from ES’GIVIEN, from Karmaloog Design, from Sonia Lupo, bags from Clemsa, jewels by Claudia Hamers, shoes by Duccio Venturi, porfumes by My7Ways, and wines from Vignavecchia. iTranchese fotografi will be present to make reportage of the evening.




For info and pictures

Cristina Egger +39 3332343136 

Marco Gemelli +39 338.5624777






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