René Caovilla presents #CaovillaWonder, a four episode video story that describes a history of excellence and Italian passion that has lasted almost a century.
The first chapter HOW THE STORY BEGAN traces the first steps of its founder Edoardo Caovilla, who in 1934, between the two great wars, gave life to the Maison by imagining a time when beauty would again make a difference.
The story continues in the 50s, with René Fernando who, from the very beginning, followed his father’s passion by dedicated himself to creating shoes which were works of art. DESIGN DNA retraces his background and his goal of creative excellence in the continuous search for perfect harmony.
In 2009 his son Edoardo joins the company and begins to explore new creative paths. In OUR VALUES the family reality evolves into an international brand thanks to new technologies and the innovative spirit of the third generation.
In the last episode THE ART OF SEDUCTION, we are presented with the iconic models that have made the history of René Caovilla. From the first Rita model, to the symbolic Cleo sandal, and the most recent Galaxia, a journey between style and creativity is revealed, outlining the values that have always guided the brand: Passion, Creativity, Excellence.
Discover #caovillawonder world on Instagram @renecaovilla profile
from April 30th.